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Video on Demand Platform Implementation

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Introduction


Video on Demand Platform Implementation

One of Australia's top broadcasters faced a significant challenge - their Video On Demand (VOD) extraction process, taking a painstaking 18 hours, required a major overhaul. Their goal was to reduce the time it took to extract VOD assets from live broadcasts and enhance overall efficiency.

Challenge

The challenge confronting the leading broadcaster was substantial. The VOD extraction process, traditionally an 18-hour ordeal, hindered their ability to provide real-time VOD assets to their audience. To remain competitive and meet audience demands, they needed a streamlined solution to drastically reduce the extraction time. This required a seamless integration of five critical systems, including AWS Delta, IBMS, MPX, Deluxe, and a custom web application.

Solution

Chirpn's experts designed a bespoke business application to tackle the challenge. The heart of this solution was MuleSoft, a robust integration platform that interconnected and orchestrated the five key systems. AWS Delta, the backbone of VOD extraction, was seamlessly integrated. The process involved managing broadcasting operations (IBMS), metadata storage (MPX), precise scheduling and playlist management (Deluxe), and a custom web application for efficient control and monitoring.

Impact

The results were astonishing. The tailored solution transformed the 18-hour extraction process into a matter of minutes. This swift turnaround allowed the broadcaster to provide real-time VOD assets, setting new industry standards for efficiency and content delivery. Chirpn's API and integration expertise played a pivotal role, underscoring the transformative power of technology in revolutionizing business processes. This case study demonstrates how technology can be harnessed to meet and exceed audience expectations in the dynamic world of broadcasting.

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